Are You Invaluable?

Yesterday’s Boston Globe reported that the jobless plight continues: “5 million Americans have been out of work for more than six months, a record number that forecasts a slow, difficult recovery and a long period of high unemployment, according to Northeastern University’s Center for Labor Market Studies.” If you are fortunate enough to have a [...]

Persuasive Picks for the week of 08/31/09

Why You Should Stop Sleeping With Your Laptop B.L. Ochman lends some sound advice to the current generation of web-workers in this entertaining post that serves as a wake up call to unplug and get a life! Are you a social media addict? Following along with a similar topic to my first pick, Scott Kleinberg [...]

The Anatomy of a Social Media Professional – and Why You Need One

I recently spoke at the Greater Manchester Chamber of Commerce breakfast where I discussed the need for a dedicated social media manager to help strategize, launch and manage a social media program. Since many of the attendees were from smaller companies, I stressed that any business – big or small – could benefit from implementing [...]

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