Persuasive Picks for the week of 10/05/09
Posted on October 9, 2009 by Jeff Glasson
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What Do Clients Want Now? Six Top Companies from Tech to Travel Reveal the Biggest Opportunities for PR Firm Work in 2010
Brian Pittman from The Bulldog Reporter contributed this guest post to The Firm Voice, sharing perspectives from 6 top company execs including what they are now looking from their agencies in the upcoming year.
Rubbermaid Social Media Effort Thinks Inside the Container
Douglas Quenqua provides an interesting overview of Rubbermaid’s recent social marketing campaign that was the company’s first experience with “paid” social media.
The tacky techie conundrum
Seth Godin offers food for thought for marketers launching new technologies, hoping to gain the acceptance from the “top-right” demographic.
Integrating Social Into Traditional: 10 Tips For A Remarkable Blogger Event
Christine Whittemore provides some practical advice of what to do and not do when planning a launching for your own blogger-centric event.
It’s people not tools that matter
While its easy to be drawn towards all the fancy free tools for social media and PR measurement that keep popping up each month, KD Paine reminds us that only real human beings can help provide proper measurement in areas like reputation, relationships, brand health and brand strength.
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I am honored beyond belief to be included in your Persuasive Picks for this Week. Thanks very much, and also for including me in such excellent company!
RT @PerkettPR: Our new weekly picks are up featuring posts from @kdpaine, @CBWhittemore, Seth Godin and more – http://bit.ly/49n3QT CB: TUVM
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