Persuasive Picks for the week of 09/06/10

My 3 takeaways on Google InstantChristopher S. Penn provides an eye opening look at the affect Google’s Instant Search will have on your PPC (pay-per-click) metrics if your business utilizes Google’s AdWords program. The Social Media Insider, UnpluggedMediapost’s Social Media Insider, Catharine P. Taylor, shares thoughts on a topic that many of today’s “web-workers” struggle [...]

Christine Perkett’s “Hurricane” chat with Mike Volpe on HubSpotTV: PR, Ping, fashion, JetBlue, Twitter faux pas’ and more

Thanks to your votes (nearly 40% of the total votes!), Christine Perkett (@missusp) co-hosted this past Friday’s episode of HubspotTV with Mike Volpe (@mvolpe). Another highly entertaining and informative episode of the weekly video podcast, Christine and Mike discuss – among other things – the following topics: Big brands and customer engagement – from customer [...]

Spin PR— Spinning Out of Control

This month E! premiered the reality show “The Spin Crowd” which follows celebrity publicists Jonathan Cheban and Simon Huck and their Hollywood PR firm Command PR — self-proclaimed as one of the ‘most visible’ PR firms in the country. When I first tuned into the show I wasn’t surprised by the overuse of stereotypical, shallow [...]

Persuasive Picks for the week of 08/30/10

It’s Not About the Pizza and 7 Other Social Media InsightsFast Company Expert Blogger Drew Neisser shares eight tips from Ramon DeLeon – a man who made the transition from pizza delivery to delivering social media keynotes around the globe. Raising Your Social Capital: The Two “O” ProcessThis Technorati post by Jessica Valenzuela shares several [...]

« go back