Three tips for handling email overload

There may be some debate over whether or not email is dead, but take one look at your email inbox each morning, and I bet you’ll beg to differ. As Peter Bregman reported in his recent Harvard Business Review blog, this affair with email is starting to really affect us in negative ways. According to [...]

PR Definition

We work in PR – and soon we’ll be able to tell you exactly what that means A while back I jokingly joined a Facebook group called, “I Work in PR and My family and Friends Have No Idea What I Do,” partly out of curiosity, but mostly because it’s true. Chances are the description [...]

Looking back on 2011: A (virtual) walk down memory lane

As 2011 comes to a close, we’ve officially entered the “list” time of year. No, we’re not talking about the one being made and checked twice by the jolly fellow in the red suit for later this month; we’re talking about the flood of media coverage recounting the top memories of the past 12 months. [...]

5 strategic social media tips for PR pros

Fellow PR pros: Sure, you’ve got a Twitter account, a Facebook page and now a G+ account. You’re following key influencers and engaging with relevant media. But with time and attention at a premium these days, unless you’re using social media strategically, being active on such networks can sometimes do more harm than good. Below [...]

5 ways social media has changed PR

In celebration of Social Media Day today, we decided to take a retrospective look at some of the ways social media has had an impact on the public relations industry. Not only has it changed the way we communicate with each other, but as it gains acceptance and usage among executives, it will play an [...]

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