Diane von Furstenburg’s Red Hot Approach to Social Media

When not working, you can usually either find me working out, cooking or browsing the latest fashion trends. One of my all time favorite designers is Diane von Furstenberg – her dresses are so classic and timeless and really flatter all body shapes. I have dresses that I bought several years ago that I still [...]

BravoTV – Making Reality TV Stars Accessible

Hello my name is Claire, and I am a reality TV junkie – and my network of choice is BravoTV. I can’t get enough of my Bethenny, Real Housewives, Flipping Out, Top Chef, Million Dollar Listing, Matchmaker and Decorators. One might ask what makes these shows so addicting and how is it that Bravo TV [...]

5 ways social media has changed PR

In celebration of Social Media Day today, we decided to take a retrospective look at some of the ways social media has had an impact on the public relations industry. Not only has it changed the way we communicate with each other, but as it gains acceptance and usage among executives, it will play an [...]

“New Marketing” and “Social PR” are Simple. Talk With Me.

I constantly see chatter, blogs, articles and tweets out there about “New marketing” and “How PR works – or if it’s even necessary” now that social media is so mainstream, easy and accessible. Oy, I am so tired of the misconceptions that social media has somehow replaced these important roles in business. But I’m even [...]

Charlie Sheen’s Biggest Win: Social Media

The buzz word d’jour (or public drug I should say) is Charlie Sheen. His odd behavior and ‘tiger blood’ antics have been splashed across the media industry as every channel, news story and website has jumped whole-heartily onto the Sheen train wreck. Although I could write an entire blog post about how out-of-control he and [...]

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