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	<title>PerkettPRsuasion - The PerkettPR Blog</title>
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		<title>Influencers Who Inspire: Broadcast and Social Media Editor, Lisa van der Pool</title>
		<description><![CDATA[This week&#8217;s interview in our &#8220;Influencers Who Inspire&#8221; series is with Lisa van der Pool of the Boston Business Journal.  Lisa has been a Broadcast editor and Reporter at the Boston Business Journal since 2005. At the BBJ she covers advertising, small business, legal services, retail and hospitality; and maintains the newspaper’s Twitter account. She [...]]]></description>
		<link>http://perkettprsuasion.com/2012/02/07/influencers-who-inspire-broadcast-and-social-media-editor-lisa-van-der-pool/</link>
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		<title>Influencers Who Inspire: Enterprise Software Blogger, Michael Krigsman</title>
		<description><![CDATA[This week in our &#8220;Influencers That Inspire&#8221; series, we interviewed Michael Krigsman, who provides us with some great tips on IT security as well as some insight on his personal love of photography. Michael Krigsman is a recognized, international authority on creating IT project success and related CIO issues.  One of the most respected enterprise [...]]]></description>
		<link>http://perkettprsuasion.com/2012/02/01/influencers-who-inspire-enterprise-software-blogger-michael-krigsman/</link>
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		<title>Persuasive Picks for week of 1/23/12</title>
		<description><![CDATA[WebProNews writer Drew Bowling shows how social media was used in the workplace this past year in Facebook Accounts For 80% Social Media Traffic World-wide and other fun facts about social media at work. Dr. Trevor Davis provides commentary on the excitement and usefulness of social media in his ZDNet post titled Listen to social [...]]]></description>
		<link>http://perkettprsuasion.com/2012/01/27/persuasive-picks-for-week-of-1212-2/</link>
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		<title>Influencers Who Inspire Series: Ramon Ray of SmallBizTechnology.com</title>
		<description><![CDATA[We begin our PerkettPR &#8220;Influencers Who Inspire&#8221; series with a chat with Ramon Ray, Editor &#38; Technology Evangelist, Smallbiztechnology.com. Ramon is a journalist, technology evangelist &#38; editor of Smallbiztechnology.com, author of &#8220;Technology Solutions for Growing Businesses&#8221; &#38; “Technology Resources for Growing Businesses” and a national, in-demand speaker. What made you choose journalism as a profession?  I didn&#8217;t choose it,  it [...]]]></description>
		<link>http://perkettprsuasion.com/2012/01/24/influencers-that-inspire-series-ramon-ray-of-smallbiztechnology-com/</link>
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		<title>Keeping up with the Kardashian Brand</title>
		<description><![CDATA[Kardashian. Even if you don’t want to, you know the name. You may watch the slew of reality television shows associated with the name (Keeping Up with the Kardashians, Kourtney &#038; Kim Kardashian Take New York, Khloe &#038; Lamar). Or perhaps you shop at Dash (the Kardashian boutique) or Sears (the Kardashian Kollection clothing line). [...]]]></description>
		<link>http://perkettprsuasion.com/2012/01/20/keeping-up-with-the-kardashian-brand/</link>
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		<title>PR Definition</title>
		<description><![CDATA[We work in PR – and soon we’ll be able to tell you exactly what that means A while back I jokingly joined a Facebook group called, “I Work in PR and My family and Friends Have No Idea What I Do,” partly out of curiosity, but mostly because it’s true. Chances are the description [...]]]></description>
		<link>http://perkettprsuasion.com/2012/01/18/pr-definition/</link>
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		<title>Persuasive Picks for week of 1/9/12</title>
		<description><![CDATA[For many marketers, resolutions include a stronger social media presence. Cynthia Clark at 1to1Media reports Marketers Want to Strengthen Their Social Media Strategy in 2012. Lisa Barone of Small Business Trends writes that not every company is suited to engage in social media and even those that are, may not necessarily be ready to do so. [...]]]></description>
		<link>http://perkettprsuasion.com/2012/01/16/persuasive-picks-for-week-of-1912/</link>
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		<title>UNSUBSCRIBE ME….Yes….really…please…</title>
		<description><![CDATA[As part of my New Year’s resolution, I have embarked on a new project – unsubscribing from all newsletters, offers and company emails. I started out with the intent of unsubscribing only from the ones I haven’t read in months, but I decided to wipe them all out and start over fresh, only subscribing to [...]]]></description>
		<link>http://perkettprsuasion.com/2012/01/12/unsubscribe-me%e2%80%a6-yes%e2%80%a6-really%e2%80%a6please%e2%80%a6/</link>
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		<title>Perkett&#8217;s &#8220;Persuasive Women&#8221; Series Continues with Ann Handley</title>
		<description><![CDATA[PerkettPR is very excited to enter 2012 with a great new interview in our “Persuasive Women” series. This new interview is with someone we truly admire, Ann Handley. Ann is a 12-year veteran of creating and managing digital content. Ann is the Chief Content Officer of MarketingProfs, which provides marketing know-how for business people through a full range of online [...]]]></description>
		<link>http://perkettprsuasion.com/2012/01/11/perketts-persuasive-women-series-continues-with-ann-handley/</link>
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		<title>Persuasive Picks for week of 1/2/12</title>
		<description><![CDATA[Fortune contributor Anne Fisher questions readers in her latest article, Who owns your Twitter followers? Maybe not you Search and social are two very different animals that require different types of nurturing, creative support, and management, Dana Todd gives us 2 crucial rules for managing search and social at iMediaConnection &#8220;The industry is littered with the remains [...]]]></description>
		<link>http://perkettprsuasion.com/2012/01/06/persuasive-picks-for-week-of-1212/</link>
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		<title>The Enterprise Still Confused by Social Media &#8211; Marketers, Where Are You?</title>
		<description><![CDATA[A couple of years ago, we were hired by a global security software company to plan, write, distribute and implement a social media policy for their company &#8211; not a small job for an enterprise with employees in more than 100 countries across the globe, and products and technologies for over 300 million users worldwide. [...]]]></description>
		<link>http://perkettprsuasion.com/2012/01/06/the-enterprise-still-confused-by-social-media-marketers-where-are-you/</link>
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		<title>PerkettPR&#8217;s &#8220;Persuasive Women&#8221; Series Continues with Aliza Sherman</title>
		<description><![CDATA[Aliza Sherman is a Web pioneer and has worked as a digital strategist since 1992. She speaks around the world and writes about the Internet, social media, mobile marketing and new technologies, platforms, and apps. She is also known for her focus on women’s technology and business issues. Aliza specializes in making tech more accessible [...]]]></description>
		<link>http://perkettprsuasion.com/2011/12/21/perkettprs-persuasive-women-series-continues-with-aliza-sherman/</link>
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		<title>Looking back on 2011: A (virtual) walk down memory lane</title>
		<description><![CDATA[As 2011 comes to a close, we’ve officially entered the “list” time of year. No, we’re not talking about the one being made and checked twice by the jolly fellow in the red suit for later this month; we’re talking about the flood of media coverage recounting the top memories of the past 12 months. [...]]]></description>
		<link>http://perkettprsuasion.com/2011/12/16/looking-back-on-2011-a-virtual-walk-down-memory-lane/</link>
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		<title>5 strategic social media tips for PR pros</title>
		<description><![CDATA[Fellow PR pros: Sure, you’ve got a Twitter account, a Facebook page and now a G+ account. You’re following key influencers and engaging with relevant media. But with time and attention at a premium these days, unless you’re using social media strategically, being active on such networks can sometimes do more harm than good. Below [...]]]></description>
		<link>http://perkettprsuasion.com/2011/12/15/5-strategic-social-media-tips-for-pr-pros/</link>
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		<title>PerkettPR&#8217;s &#8220;Persuasive Women&#8221; Continues with Mari Smith</title>
		<description><![CDATA[PerkettPR is excited to share another captivating interview in our “Persuasive Women&#8221; series. This week we are featuring an interview with Mari Smith. Mari is a passionate social media leader, specializing in relationship marketing and Facebook mastery. She is author of The New Relationship Marketing: How To Build A Large, Loyal, Profitable Network Using the Social [...]]]></description>
		<link>http://perkettprsuasion.com/2011/12/12/perkettprs-persuasive-women-continues-with-mari-smith/</link>
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		<title>Persuasive Picks for week of 12/5/11</title>
		<description><![CDATA[Twitter has introduced a whole new look that it hopes will simplify the user experience. Mashable&#8216;s Tom Wasserman reports in Twitter Launches Major Redesign 15-year-old freshman blogger, Susannah Meyer ponders The Social Media Bubble via the Huffington Post &#160; Think About Developing A Social Media Plan says Martin Bishop in his latest post on MediaPost &#8211; which provides [...]]]></description>
		<link>http://perkettprsuasion.com/2011/12/09/persuasive-picks-for-week-of-12511/</link>
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		<title>Persuasive Picks for week of 11/28/11</title>
		<description><![CDATA[IT Web journalist Kathryn McConnachie reports on Google&#8217;s video sharing platform unveiling a new homepage, channel design and user interface in YouTube Gets a Makeover Huffington Post blogger Philip Keightley provides ringside commentary in Let&#8217;s Get Ready to Rumble: Facebook versus Google+ in the Battle for Social Media Hearts and Minds &#160; Who Are the Top 10 Influencers in Social Media? Forbes [...]]]></description>
		<link>http://perkettprsuasion.com/2011/12/05/persuasive-picks-for-week-of-112811/</link>
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		<title>PerkettPR Q&amp;A with Vic Miller, Digital Marketing Producer at PerkettPR</title>
		<description><![CDATA[PerkettPR is happy to share a Q&#38;A with our newest employee&#8211; Ohio-based, Digital Marketing Producer, Vic Miller (@vicmilleriii). He just wrapped up an awesome, super creative video for our client MyVici, check it out here http://www.youtube.com/watch?v=eNEPS0ccq2A 1. Explain your role here at PerkettPR? I am the Digital Production Director for PerkettPR where I am responsible [...]]]></description>
		<link>http://perkettprsuasion.com/2011/12/01/perkettpr-insider-getting-to-know-our-newest-employee-vic-miller/</link>
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		<title>PerkettPR&#8221;s Interview Series &#8211; &#8220;Persuasive Women&#8221; features Alison Sansone</title>
		<description><![CDATA[Next up in our  “Persuasive Women” interview series is Alison Sansone. Alison is the creator of ‘Be There Bedtime Stories’, a webcam storytelling platform inspired by Alison’s own desire to connect with her two far-away toddler nieces and “be there” during the girls’  formative years.  Prior to the launch of this business, Alison was running [...]]]></description>
		<link>http://perkettprsuasion.com/2011/11/29/perkettprs-interview-series-persuasive-women-features-alison-sansone/</link>
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		<title>Persuasive Picks for week of 11/21/11</title>
		<description><![CDATA[Sherilyn Macale of The Next Web ponders Could the future of social media be in video and audio? in this article that examines social media as it moves from text-based communication towards multimedia-based. SFGate shows it&#8217;s readers How Social Media Can Help Consumers Save Money in this informative post by Lewis Humphires Duke Chung, co-founder [...]]]></description>
		<link>http://perkettprsuasion.com/2011/11/25/persuasive-picks-for-week-of-112111/</link>
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