Does Social Media Have a Return on Investment?
This Fox Business post on Fast Company takes a look at the topic of ROI from several different perspectives, including Audi’s social success in garnering consumer engagement (but not sales), Joe Fernadez‘s Klout, WildfireApp CEO, Victoria Ransom and online customer social support platform, Lithium.

B2B social media: Treat it as you would any relationship
Sure, B2C brands tend to steal the spotlight when it comes to showing success with social media-based campaigns, but B2B companies can be just as successful if they use the right approach. This interesting post on MediaUpdate draws a parallel between engaging in the social space and the many phases of human relationships – from flirting all the way through marriage.

Facebook, LinkedIn, and Twitter Hit New Audience Highs
Get a quick overview of the latest comScore Media Metrix stats around the growth explosion being experienced by the big 3 social platforms we all know and love (well, uh… “like”), via this post on MarketingProfs.

The Secret to Making Social Media Work: Get It on a Calendar
Help get your extra busy schedule in check with keeping tabs on all your social monitoring and updating duties with these three practical steps found on Business Insider.

Are you a social media addict?
Following along with a similar topic to my first pick, Scott Kleinberg from the ChicagoNow’s Redeye blog shares five fun signs that you might be a social media addict.

A Framework for Branding Through Social Media
Jordan Julien suggests five methods of communicating with your online communities to better map out your social media strategies.

7 Reasons Social Media Is A No-Brainer For Passionate B2C Brands
B2C brands that are still hesitant to make the plunge into social media might benefit from Adam Singer’s seven reasons to jump in sooner rather than later.

Using Classic PR Techniques To Support Brands In Social Networks
Marty Weintraub shares seven existing PR channels that can be leveraged to help feed information into a social media presence on a regular basis.