Persuasive Picks for the week of 02/07/11

Facebook Launches Pages RedesignGet the lowdown on this week’s rollout of Facebook‘s new layout for Pages via this Mashable post from Ben Parr. What does it mean for your brand? Facebook Page redesign: 10 things admins should do RIGHT NOWSince this week’s first pick filled you in about all the Facebook Page changes, this post [...]

Persuasive Picks for the week of 05/03/10

Social-media games: Badges or badgering? CNET staff writer Caroline McCarthy expands on the growing popularity of “badge-based” achievements popping up on websites like The Huffington Post and applications like Foursquare as forms of incentive to interact. Are your social media metrics diagnostic or objective? Christopher S. Penn provides an entertaining and informative explanation of the [...]