An Easy Social Media Lesson From The Peanuts: Talk With Me, Not At Me

One of the most famous cartoon dynamics could pretty much sum up the difference between successful social marketing and unsuccessful social marketing: The Peanuts. I’m sure you recall that when the grown ups are talking at the children, all the children hear are muffled, annoying sounds. But when the children are talking with each other, [...]

How Twitter Can Expand Your World – Frenemies and All

We admit, Twitter is difficult to understand from an outsider’s perspective. You really need to participate in the community to understand its value. But once you do engage, the power of this eclectic community comes shining through. Several of us at PerkettPR have personal Twitter accounts and we also have a corporate entity where we [...]