Actually, Pay Attention To That (Wo)man Behind the Curtain

Last week Hubspot – via Twitter Grader – highlighted the The 100 Most Powerful Women On Twitter which included a lot of influential and interesting women I expected to see there, such as Ann Handley, Jennifer Leggio, Beth Kanter, and Charlene Li, and a few surprises that I wouldn’t have readily thought of, but are [...]

Persuasive Picks for the week of 05/03/10

Social-media games: Badges or badgering? CNET staff writer Caroline McCarthy expands on the growing popularity of “badge-based” achievements popping up on websites like The Huffington Post and applications like Foursquare as forms of incentive to interact. Are your social media metrics diagnostic or objective? Christopher S. Penn provides an entertaining and informative explanation of the [...]

Persuasive Picks for the week of 05/12/08

Why Twitter Matters As the popularity of Twitter continues to grow, we’re starting to see it gain more mainstream press coverage. This post on BusinessWeek.com by Stephen Baker dives into what the future might hold for the Twitterverse. Best Social Media Advice From This Site Chris Brogan compiles some of the best and most informative [...]

Drop the Excuses and Start Participating

As you may know through my various Tweets, I spoke yesterday at the Ragan Corporate Communicators Conference in Chicago with our EVP, Heather Mosley. We substituted at the last minute for another speaker who dropped out unexpectedly. I’m not going to lie, I was nervous coming in as the backup substitute – none of the [...]