Tools of choice: Twitter vs. Facebook

Social Media consultant Tom Raftery recently wrote a blog post about the power of Twitter versus Facebook as communications tools. Tom had recently used both tools to aid his search for a new job. Ultimately, he found the Twitter community responded to his to his messages much more frequently than his attempt on Facebook and [...]


UPDATE: Facebook Beacon - Maybe Not SO Transparent

12/7/2007: UPDATE - this week Facebook issued an apology and users can now opt out.
The advent of social media has had everyone throwing words around such as transparency, interaction and sharing. But the hoopla this week over Facebook’s Beacon suggests that the world is not as transparent and willing to share personal information as many [...]


Can’t wait for the Groundswell

Forrester Research analysts/bloggers Charlene Li and Josh Bernoff will be announcing the winners of their Groundswell Awards this week and we can’t wait. Not because we submitted clients but because we are genuinely interested in what’s happening out there with social networking and technologies.
The winners will be announced at the Forrester Consumer Forum, taking place [...]

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