Persuasive Picks for the Week of 03/24/08

There were a lot of juicy bits to choose from this week. Here are a few that made our Persuasive Picks: A Successful MySpace Social Media Campaign While not all businesses will find MySpace to be suitable platform for their Social Media campaigns, those who might will find inspiration in this post on the Social [...]

Persuasive Picks for the Week of 03/17/2008

This post marks the start of a new weekly series on PerkettPRsuasion that will highlight many of the notable happenings in the world of Social Media and PR. From time to time we’ll also include links to posts about personal productivity and tips for working in a virtual company like PerkettPR (10 years strong!!). Each [...]

Tools of choice: Twitter vs. Facebook

Social Media consultant Tom Raftery recently wrote a blog post about the power of Twitter versus Facebook as communications tools. Tom had recently used both tools to aid his search for a new job. Ultimately, he found the Twitter community responded to his to his messages much more frequently than his attempt on Facebook and [...]

UPDATE: Facebook Beacon – Maybe Not SO Transparent

12/7/2007: UPDATE – this week Facebook issued an apology and users can now opt out. The advent of social media has had everyone throwing words around such as transparency, interaction and sharing. But the hoopla this week over Facebook’s Beacon suggests that the world is not as transparent and willing to share personal information as [...]

Can’t wait for the Groundswell

Forrester Research analysts/bloggers Charlene Li and Josh Bernoff will be announcing the winners of their Groundswell Awards this week and we can’t wait. Not because we submitted clients but because we are genuinely interested in what’s happening out there with social networking and technologies. The winners will be announced at the Forrester Consumer Forum, taking [...]

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