Persuasive Picks for the week of 11/08/10

Mobile Users Want Branded Apps that Are Useful, Not Just for Marketing Thinking of building a mobile app for your brand? This ReadWriteWeb post from Frederic Lardinois highlights recent findings and advice from app development agency EffectiveUI – to point you in the right direction. Want to Lead Corporate Social Strategy? Read This.Scott Monty, head [...]

Is Chris Brogan Wrong?

Recently, Chris Brogan – a respected industry colleague and someone we’ve worked with on occasion, wrote “50 Power Twitter Tips,” a nice little post that’s been viewed about 10,000 times or so. It was also put into video form by one of his fans, as you can see here: One of those 50 tips seems [...]

Are You A PR Influencer?

Even though 99% of everything you do in PR is on behalf of your company or your client, are you working on becoming an influencer yourself? Our own @missusp spoke last Friday afternoon at the PRSA Technology Conference in New York on the topic of PR professionals as influencers and shared her insights into how [...]

It’s Not Personal – or Is It?

When Twitter first arrived on the scene a few years ago, it took a long while for businesses to jump on the bandwagon. A few brave souls were early adopters but even today, there’s still a lot of skepticism on whether or not social media is appropriate and valuable for business. I think we’ve made [...]

Persuasive Picks for the week of 10/19/09

No Kidding I’ll start the picks off with some humor via Scott Monty’s revisit to a post he did a year ago, asking “How many social media experts does it take to change a lightbulb?” I think you’ll enjoy the creative answers he received. Ways to Be Human at a Distance Chris Brogan reminds readers [...]

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