Persuasive Picks for the week of 01/18/09

Our Persuasive Picks series returns this week with five social media, marketing and PR-related posts that caught my eye this week. Online Reputation Management Done Right: What CEOs Can Learn From Hulu’s Jason Kilar Marjorie Kase from Markyr Media chronicles how Hulu CEO Jason Kilar made the right moves in responding to the online backlash [...]

Meeting of the New Marketing Minds, Part 1

Last week I was fortunate to have attended the New Marketing Summit at Gillette Stadium in Foxboro, Massachusetts. There was certainly no shortage of information and knowledge sharing going on during the two day event. A wide-variety of non-stop sessions and panels filled each day, while keynotes from hosts Chris Brogan, Paul Gillin and David [...]

Persuasive Picks for the week of 08/18/08

To Reach Prolific Content Sharers, Lay Off the Humor Dan Zarrella recently completed a very informative viral content sharing report. A portion of the report was featured on the CenterNetworks blog and focuses on how “funny” doesn’t always equal viral. Don’t be that guy If you’re new to social media/networks and haven’t done your homework [...]

How to Build a Killer Social Network: Takeaway

Last night, several of us from PerkettPR attended the AMA Boston meeting at the Exchange Conference Center. The sold-out event featured a keynote and panel entitled “How to Build a Killer Social Network: Understanding and Optimizing Social Media.” John Moore, Senior Vice President and Director of Ideas and Innovation at Mullen Media Hub, got the [...]

Persuasive Picks for the week of 06/09/08

Talking About Competitors John Cass, the newly appointed Online Community Manager for Forrester touches on how to talk about your competitors and shares 5 tips from Dharmesh Shah at OnStartups.com. Ongoing List of Social Media Examples in the Auto and Car Industy Jeremiah Owyang provides an excellent list of social media case studied revolving around [...]

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