Persuasive Picks for the week of 01/11/10

Coke drops campaign sites in favor of social mediaWill Cooper from NewMediaAge explains Coca-Cola’s shift away from creating campaign-based micro-sites to utilizing social media platforms like Facebook and YouTube, in an effort to place their brand where people are – rather than trying to drive people back to their own sites. Social Media Success [...]

Persuasive Picks for the week of 11/30/09

Top 5 Tips to Increase your Social Capital on LinkedIn While it might not get mainstream media attention like Twitter and Facebook do, LinkedIn is still a social networking giant. Sparxoo Senior Writer, Ethan Lyon shares a handful of tips for making the most of your efforts there. A Wiki of Social Media Marketing Examples [...]

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