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	<title>PerkettPRsuasion - The PerkettPR Blog &#187; Dan Schawbel</title>
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		<title>Persuasive Picks for the week of 08/15/11</title>
		<link>http://perkettprsuasion.com/2011/08/19/persuasive-picks-for-the-week-of-081511/</link>
		<comments>http://perkettprsuasion.com/2011/08/19/persuasive-picks-for-the-week-of-081511/#comments</comments>
		<pubDate>Fri, 19 Aug 2011 16:31:48 +0000</pubDate>
		<dc:creator>Christine Perkett</dc:creator>
				<category><![CDATA[Persuasive Picks]]></category>
		<category><![CDATA[B2B]]></category>
		<category><![CDATA[Dan Schawbel]]></category>
		<category><![CDATA[Dan Zarella]]></category>
		<category><![CDATA[David Meerman Scott]]></category>
		<category><![CDATA[Diana Huff]]></category>
		<category><![CDATA[Drew Neisser]]></category>
		<category><![CDATA[engagement]]></category>
		<category><![CDATA[Hubspot]]></category>
		<category><![CDATA[mBlast]]></category>
		<category><![CDATA[Personal Brand]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[productivity]]></category>
		<category><![CDATA[Ramon Ray]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[social media monitoring]]></category>
		<category><![CDATA[Social Media Strategy]]></category>

		<guid isPermaLink="false">http://perkettprsuasion.com/?p=3782</guid>
		<description><![CDATA[A Tomato Lover&#8217;s Guide To B2B Social MediaRenegade CEO Drew Neisser creates a great metaphor between B2B Social Media and growing tomatoes in this entertaining read on Media Post&#8216;s Marketing Daily blog. Is Your Social Media Strategy Stalling Because You’re Not Doing This One Thing?HubSpot’s Dan Zarrella shares some interesting stats and advice on boosting engagement [...]]]></description>
			<content:encoded><![CDATA[<p><img style="float: right; margin: 0px 0px 5px 8px;" title="Tomatoes-small-B.jpg" src="http://perkettprsuasion.com/wp-content/uploads/2011/08/Tomatoes-small-B.jpg" border="0" alt="Tomatoes" width="200" height="150" /><span class="articleHeadline" style="text-decoration: none;"><strong><a href="http://bit.ly/rsiIAN">A Tomato Lover&#8217;s Guide To B2B Social Media</a></strong></span><br /><span class="articleHeadline" style="text-decoration: none;"><a href="http://www.renegade.com/">Renegade</a> CEO <a href="http://twitter.com/#!/drewneisser">Drew Neisser</a> creates a great metaphor between B2B Social Media and growing tomatoes in this entertaining read on <a href="http://www.mediapost.com">Media Post</a>&#8216;s <a href="http://www.mediapost.com/publications/?fa=Archives.showArchive&amp;art_type=18">Marketing Daily</a> blog.<br /></span></p>
<p><strong><a href="http://bit.ly/nj7Eme">Is Your Social Media Strategy Stalling Because You’re Not Doing This One Thing?</a></strong><br /><a href="http://www.HubSpot.com">HubSpot</a>’s <a href="http://twitter.com/danzarrella">Dan Zarrella</a> shares some interesting stats and advice on boosting engagement of your content through clear and concise calls to action, in this guest post on <a href="http://www.copyblogger.com">CopyBlogger.com</a>.</p>
<p><strong><a href="http://read.bi/n7vWxc">Can Social Media Improve Your Workers’ Productivity?</a></strong><br />Contrary to the opinions of many corporate execs, social media can be leveraged to make employee time more productive and less of a time waster. Find out how via this <a href="http://www.businessinsider.com">Business Insider</a> post from <a href="http://twitter.com/ramonray">Ramon Ray</a> &amp; the <a href="http://smallbiztechnology.com/">Smallbiztechnology.com</a> Team.</p>
<p><strong><a href="http://bit.ly/mQQytC">Take the Grunt Work Out of Monitoring Social Media with mBlast</a></strong><br />Take a peek at <a href="http://www.dhcommunications.com/about/">Diana Huff</a>&#8216;s review of a pretty cool looking tool for taking care of your social media monitoring tasks. I&#8217;m definitely looking forward to kicking the tires on this one.</p>
<p><strong><a href="http://onforb.es/r1CNIL">The New Rules of Marketing and PR</a></strong><br />Personal Branding Expert <a href="http://www.danschawbel.com">Dan Schawbel</a> interviews author <a href="http://www.webinknow.com/">David Meerman Scott</a> about the release of the third edition of his best selling book, <a href="http://www.amazon.com/New-Rules-Marketing-PR-Applications/dp/1118026985/ref=sr_1_3?s=books&amp;ie=UTF8&amp;qid=1313591487&amp;sr=1-3">The New Rules of Marketing and PR</a>.</p>
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		<title>Persuasive Picks for the week of 08/25/08</title>
		<link>http://perkettprsuasion.com/2008/08/30/persuasive-picks-for-the-week-of-082508/</link>
		<comments>http://perkettprsuasion.com/2008/08/30/persuasive-picks-for-the-week-of-082508/#comments</comments>
		<pubDate>Sat, 30 Aug 2008 19:54:06 +0000</pubDate>
		<dc:creator>Christine Perkett</dc:creator>
				<category><![CDATA[Persuasive Picks]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Bryan Eisenberg]]></category>
		<category><![CDATA[community manager]]></category>
		<category><![CDATA[Connie Bensen]]></category>
		<category><![CDATA[Dan Schawbel]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Matt Cutts]]></category>
		<category><![CDATA[Mitch Joel]]></category>
		<category><![CDATA[Ning]]></category>
		<category><![CDATA[social marketing]]></category>
		<category><![CDATA[Social Media Marketer]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[social networks]]></category>

		<guid isPermaLink="false">http://perkettprsuasion.com/?p=146</guid>
		<description><![CDATA[The Best Practices In Social Media Marketing Writing Project Mitch Joel from Twist Image has launched a writing project that encourages marketers to share their best tips for Social Media Marketing, and hopes to build contributions to the project into an ongoing organic resource for marketers to reference in the future. Mitch&#8217;s own best practice [...]]]></description>
			<content:encoded><![CDATA[<p><strong><a href="http://www.twistimage.com/blog/archives/the-best-practices-in-social-media-marketing-writing-project/" title="The Best Practices In Social Media Marketing Writing Project" target="_blank">The Best Practices In Social Media Marketing Writing Project</a></strong><br />
<a href="http://www.twistimage.com/blog/about/" title="About Mitch Joel" target="_blank">Mitch Joel</a> from <a href="http://www.twistimage.com" title="Twist Image" target="_blank">Twist Image</a> has launched a writing project that encourages marketers to share their best tips for Social Media Marketing, and hopes to build contributions to the project into an ongoing organic resource for marketers to reference in the future. Mitch&#8217;s own best practice contribution revolves around consistency.</p>
<p><strong><a href="http://www.grokdotcom.com/2008/08/27/before-consistency-in-social-media-marketing/" title="Before Consistency in Social Media Marketing" target="_blank">Before Consistency in Social Media Marketing</a></strong><br />
<a href="http://www.futurenowinc.com/futurenow_team.htm" title="About Bryan Eisenberg" target="_blank">Bryan Eisenberg</a> from the <a href="http://www.grokdotcom.com" title="The FutureNow Blog" target="_blank">FutureNow blog</a> contributes his Social Media Marketing best practices to Mitch Joel&#8217;s writing project &#8211; in the form of transparency, being social and communicating values. Make the jump to read more!</p>
<p><strong><a href="http://www.mattcutts.com/blog/three-tips-for-startup-bloggers/" title="Three tips for “company blogging”" target="_blank">Three tips for “company blogging”</a></strong><br />
Google&#8217;s <a target="_blank" href="http://www.mattcutts.com/">Matt Cutts</a> shares three tips for those who blog for their company. Be sure to read through the 60+ comments for additional tips and points of view.</p>
<p><strong><a href="http://conniebensen.com/blog/2008/08/27/community-manager-salary-report/" title="Community Manager Salary Report" target="_blank">Community Manager Salary Report</a></strong><br />
Community Strategist <a href="http://conniebensen.com/blog/about-2/" title="Connie Bensen" target="_blank">Connie Bensen</a> has touched on the subject of Community Manager salaries for almost a year now. This post is her latest entry on the subject and is a great starting point for companies looking to fill such a role in their organization.</p>
<p><strong><a href="http://personalbrandingblog.wordpress.com/2008/08/27/use-ning-to-build-a-community-around-your-personal-brand/" title="Use Ning to Build a Community Around Your Personal Brand" target="_blank">Use Ning to Build a Community Around Your Personal Brand</a></strong><br />
Personal Branding expert <a target="_blank" href="http://danschawbel.com/">Dan Schawbel</a> expands on the power of using Ning to build an online community around your personal brand &#8211; and backs it up by highlighting two &#8220;big name personal brands&#8221; who are doing it successfully.</p>
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		<item>
		<title>Persuasive Picks for the week of 06/23/08</title>
		<link>http://perkettprsuasion.com/2008/06/27/persuasive-picks-for-the-week-of-062308/</link>
		<comments>http://perkettprsuasion.com/2008/06/27/persuasive-picks-for-the-week-of-062308/#comments</comments>
		<pubDate>Fri, 27 Jun 2008 21:46:16 +0000</pubDate>
		<dc:creator>Christine Perkett</dc:creator>
				<category><![CDATA[Persuasive Picks]]></category>
		<category><![CDATA[Dan Schawbel]]></category>
		<category><![CDATA[EMC]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Jared Fogel]]></category>
		<category><![CDATA[Jennifer Leggio]]></category>
		<category><![CDATA[Laura Fitton]]></category>
		<category><![CDATA[Louis Gray]]></category>
		<category><![CDATA[Michelle Lentz]]></category>
		<category><![CDATA[microblogging]]></category>
		<category><![CDATA[Mike Henry]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Twellow]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://perkettprsuasion.com/2008/06/27/persuasive-picks-for-the-week-of-062308/</guid>
		<description><![CDATA[Smart People, Stupid Tweets. Fake News Spreads Fast on Twitter. Yet another argument to not believe everything you read, and be sure to check your facts. A lot of people fell for this one earlier this week, and Louis Gray lays it all out on the table in this post. Microwhatting in the enterprise? Laura [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://perkettprsuasion.com/wp-content/uploads/2008/06/jaredfogel.jpg" alt="Jared Fogel" align="right" height="142" hspace="15" width="190" /><strong><a href="http://www.louisgray.com/live/2008/06/smart-people-stupid-tweets-fake-news.html" title="Smart People, Stupid Tweets. Fake News Spreads Fast on Twitter." target="_blank">Smart People, Stupid Tweets. Fake News Spreads Fast on Twitter.</a></strong><br />
Yet another argument to not believe everything you read, and be sure to check your facts. A lot of people fell for this one earlier this week, and <a href="http://louisgray.com/live/about.html" title="About Louis Gray" target="_blank">Louis Gray</a> lays it all out on the table in this post.</p>
<p><strong><a href="http://blogs.zdnet.com/feeds/?p=121" title="Microwhatting in the enterprise?" target="_blank">Microwhatting in the enterprise?</a></strong><br />
<a href="http://twitter.com/pistachio" title="Laura Fitton on Twitter" target="_blank">Laura Fitton</a> contributes this guest post to <a href="http://blogs.zdnet.com/bio.php?id=leggio" title="About Jennifer Leggio" target="_blank">Jennifer Leggio&#8217;s</a> ZDNet blog and discusses the adoption of &#8220;<a href="http://en.wikipedia.org/wiki/Microblogging" title="Microblogging Definition" target="_blank">microblogging</a>&#8221; as a communication tool in the enterprise.</p>
<p><strong><a href="http://www.problogger.net/archives/2008/06/25/using-facebook-pages-to-promote-your-blog/" title="Using Facebook Pages to Promote Your Blog" target="_blank">Using Facebook Pages to Promote Your Blog</a></strong><br />
Guest blogger, <a href="http://2008gamesbeijing.com/" title="Mike Henry" target="_blank">Mike Henry</a> takes a brief look at how Facebook Pages can be a valuable tool in your arsenal when trying to promote your blog.</p>
<p><strong><a href="http://bub.blicio.us/?p=1026" title="Twellow!" target="_blank">Twellow!</a></strong><br />
Bub.blicio.us guest blogger, <a href="http://www.writetech.net/" title="Michelle Lentz" target="_blank">Michelle Lentz</a> introduces readers to a new &#8220;people search&#8221; tool for Twitter. Since using the tool myself, I would imagine that Twitter users will finally start paying more attention to the keywords they use in their profiles.</p>
<p><strong><a href="http://personalbrandingblog.wordpress.com/2008/06/25/applying-personal-social-media-techniques-to-corporate-emc/" title="Applying Personal Social Media Techniques to Corporate EMC" target="_blank">Applying Personal Social Media Techniques to Corporate EMC</a></strong><br />
EMC Social Media Specialist (and personal branding authority), <a href="http://danschawbel.com/" title="Dan Schawbel" target="_blank">Dan Schawbel</a> takes readers through an overview of the extensive social media programs he has been involved with at EMC during that past year.</p>
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