South by Southwest or Bust!

PerkettPR is heading to Austin, Texas this week to attend one of the most anticipated events of the year – SXSW 2009 Interactive! Heather Mosley (@mosleyppr) and I both served as panel liaisons for this year’s festival and we are looking forward to meeting with all the social media movers and shakers at the event.
Along [...]

Persuasive Picks for the week of 01/25/09

Community Managers Must Deliver ROI: Commandments For Surviving a Recession
Jeremiah Owyang provides sound advice to Community Managers on how to step up their game, provide continuing value and (most importantly) help keep their jobs in these tough economic times.
Are we really ready to move beyond Social Media 101?
Many of us in the PR and Marketing [...]

Meeting of the New Marketing Minds, Part 3

This is Part 3 of my series of takeaways from the 2008 New Marketing Summit at Gillette Stadium. Part 1 focused on the importance of listening, while Part 2 focused on content creation and becoming your own publisher. Today I’ll share some of the ideas mentioned around controlling your brand online.
Lose Control – Heck, you [...]

Meeting of the New Marketing Minds, Part 1

Last week I was fortunate to have attended the New Marketing Summit at Gillette Stadium in Foxboro, Massachusetts. There was certainly no shortage of information and knowledge sharing going on during the two day event. A wide-variety of non-stop sessions and panels filled each day, while keynotes from hosts Chris Brogan, Paul Gillin and David [...]

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Gretchen_Rice: @PerkettPR Just talking with colleague about Ford: car not available for sale until winter, promo too early? Bravo: engage new generation
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PerkettPR: 5 Reasons Why Ford Continues to Kick Butt (Check out their Facebook reveal for the 2011 Explorer) from @ClickZ http://bit.ly/b6nsfG
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PerkettPR: @ColleenIrish Thanks so much. We received and very much appreciate the detailed response! We will be in touch soon!
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