Persuasive Picks for the week of 03/14/11

Lady GagaThe secrets of Lady Gaga’s social media success
Simon Owens highlights the path of Lady Gaga’s success with all things social including some pretty jaw dropping stats via this post on TheNextWeb.com.

5 Questions (and Answers) About Social Location Marketing
MarketingProf‘s Ann Handley shares a short Q&A with “Social Location Marketing” author Simon Salt, who explains why location-based marketing will continue to be relevant and worthy of consideration as part of your overall social strategy.

How Do You Know if Social Media Marketing is Working?
Ira Kalb challenges a recent post from BNET blogger Jeff Haden, where he suggests that “social media marketing is a waste of time” and “doesn’t produce tangible results.”

Most Marketers Clueless About Social Media Conversations
This SocialMediaExaminer.com post from Amy Porterfield highlights the results of the 8th annual Alterian survey, which found marketers admitting to struggles when it comes to customer engagement across multiple social platforms.

Facebook ‘Likes’ more profitable than tweets
Mashable‘s Sarah Kessler breaks down the findings from a recent Eventbrite study that used “in-house social analytics tools to track ticket sales on the site” to determine that Facebook “Likes” drive more sales than Tweets pointing to the same event.

Photo source: AllieIsWierd.com

PerkettPR Helps TechCrunch Bring MeetUp 11 to Boston

Grouop_at_tc The team here is really excited to be working with the TechCrunch gang, and their co-host IDG Ventures, to bring the respected MeetUp parties to Boston November 16. We have been busy over the last month or so planning venues, confirming sponsors and brainstorming with Jeanne Logozzo to pull the MeetUp 11 party together. We’re proud to welcome Mike Arrington, Heather Harde and new Co-Editor Erick Schonfeld to our beautiful city and we intend to work very hard to help them make this the best TechCrunch event yet.

 

 

Like last time, PerkettPR will be in full force with a thirst-quenching station. We hope to see you all there! If you are interested in sponsorships, let us know or contact Jeanne directly.

 

 

 

Don’t forget, the MeetUps tend to sell out rather quickly so watch the site today to get yours – the first 250 will be available today through EventBrite.

 

Details:

Date: November 16, 2007
Time: 6 – 11 pm
Location: The Estate; 1 Boylston Place
(Maps: Google / Microsoft / Yahoo)
Register here through EventBrite, based on availability

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