Persuasive Picks for the week of 03/08/10

Social Media Lessons from the Big Brands: Intuit EditionWhile most big brands are still just experimenting with social media, some have jumped in with both feet and are finding success. This post from Chris Crum explores how tax and financial software giant Inuit has integrated social media strategies into many facets of their business. 18 [...]

Persuasive Picks for the week of 10/26/09

Top 13 Guidelines for Commenting on Blog Posts Commenting on blogs that are part of your vertical market can be a powerful way to share knowledge with community and build your reputation as an expert in your field. B.L Ochman shares 13 tips and best practices for commenting on blogs. Customer Data via Twitter Adam [...]

Persuasive Picks for the week of 09/07/09

Yeah OK, So Facebook Punk’d Us Facebook’s PR team gets some fun revenge on TechCrunch by pulling a fast one on Arrington & Company by subtly revealing a new “feature.” Gaffe by Tweet: Top 10 Social-Media Slip-Ups Musicians, movie stars, professional athletes and now, even politicians are flocking to Twitter. Some use it well. Some [...]

Persuasive Picks for the week of 06/21/09

5 Tips for Optimizing your Facebook Marketing Facebook’s 200+ million users make it an increasingly attractive place to try some social marketing efforts. Paul Dunay of the Buzz Marketing for Technology blog shares five ways you can optimize those efforts. The Forgotten Social Media Tool With so many social networks and platforms to utilize these [...]

Your Turn: What Can We Do Better in Public Relations?

Jeremiah Owyang’s recent Tweet about a question he was asked during a briefing – “What can we do better?” – made me think this is a question we should be asking the industry more often. Of course, we have regular discussions with our clients about what we, as an agency, can be doing better. But [...]

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