25 SXSW Attendees Explain Why You Should Attend Next Year…Oh and they did it in two words…

Inspired by Steve Garfield’s video montage “27 People, One Question” I thought it would be fun to do something similar during my trip to SXSW Interactive. Throughout my time there, I had some lighthearted fun with attendees and asked 25 people to give me two words that describe their experience at the event. Some of [...]


Persuasive Picks for the week of 02/22/09

B2B Buyers Dig Social Media
Jordan McCollum highlights the key takeaways from Forrester’s recent report on how B2B buyers interact with social media. Forrester clients can access the full report here.
Turning your feed reader into a powerful monitoring dashboard
I’m a big fan of using Google Reader to aid in some of my social media/brand monitoring efforts. [...]


Persuasive Picks for the week of 01/25/09

Community Managers Must Deliver ROI: Commandments For Surviving a Recession
Jeremiah Owyang provides sound advice to Community Managers on how to step up their game, provide continuing value and (most importantly) help keep their jobs in these tough economic times.
Are we really ready to move beyond Social Media 101?
Many of us in the PR and Marketing [...]


Interactive video campaigns begin to emerge

Back in September Jeremiah Owyang created a post entitled “YouTube Videos Get Interactive: Choose Your Own Adventure” that featured an example of a video that makes use of YouTube’s new annotation functionality. This functionality allows content creators to embed notes, speech bubbles and clickable hotspots into their videos after they have been uploaded to YouTube. [...]


Persuasive Picks for the week of 09/01/08

Podcasting dead or alive? TrendsSpotting marketing indicators
Taly Weiss from Trendspotting.com dives head first into a well researched post about podcasting trends and whether podcasts still provide value as a new media tool.
A List of Social Media Marketing Examples
Peter Kim launched an extremely valuable list of brands that are currently using social media. He invites readers [...]

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