Being Thankful in Business is a Good Thing – Brands that GET IT

We’d like to wish our US-readers a Happy Thanksgiving and send a HUGE thanks to all of our colleagues, clients, community and partners. We’re thankful for your support, your business and your respect. Over the course of the last two decades I’ve been told more than once that appearing too grateful in business can be [...]

Brand Haiku for You

I was invited by my industry colleague and friend, Aaron Strout of Powered Inc., to participate in a fun experiment this morning. He asked me and a handful of other amazing marketing folks to share a brand haiku based on a recent experience we’ve had – good or bad. (Remember, a haiku is: 5 syllables, [...]

BDI’s Social Convergence & The Enterprise – Advice, Insights & Lessons Learned from Jet Blue, Unilever, Century 21 and more. What’s Your Best Social Advice?

On Wednesday we attended and moderated two round tables at the Business Development Institute (BDI)’s Social Convergence & The Enterprise event in New York City. I was happy to attend an event with the not-so-usual suspects – fresh networking and opportunities to expand our community are always exciting. The speakers at the 1/2 day conference [...]