Introductions, Referrals, Recommendations and References – Not Created Equally Online

In these days of social media madness and online relationships, it can take even more work to be sure that who you’re talking to is genuine, qualified and credible. I’ve noticed that people ask for things online in a more bold way than they used to, when face-to-face relationships ruled. Just this week I’ve been [...]

Persuasive Picks for week of 3/12/12

Does social media affect how you spend money? You betcha. Drew Olanoff of TheNextWeb says that it isn’t whether social services influence how we spend money, but how they affect our habits – and gives readers a closer look at three ways social media is doing this: influence, information, and indiscretion (yes, indiscretion). Lisa Evans [...]

Persuasive Picks for the week of 08/08/11

Getting the Most Out of LinkedIn for B2B (and Beyond!) MarketingProfs Managing Editor Matthew Grant recaps some great LinkedIn tips for B2B organizations that were part of a “MarketingProfs How2″ segment that was originally part of a This Week in Digital Media episode featured on the PJA Radio website. A link to the audio segment is also [...]

Persuasive Picks for the week of 06/27/11

Google Launches Google+ To Battle Facebook Google’s announcement of their new Google+ service has been getting mixed reviews around the blogosphere from those who have been able to get an invite thus far. Get caught up with what the service entails, with this overview from Mashable‘s Ben Parr. Does Social Media Have a Return on [...]

Persuasive Picks for the week of 03/28/11

7 Social Media Lessons From Phil CollinsMarjorie Clayman guest posts on Jay Baer‘s Convince and Convert blog with this entertaining post that draws parallels between Phil Collins‘ career and social media best practices. Do You Need a Social Media Detox?Creating a balance between social media responsibilities at work and personal time can be a tricky task, [...]

« go back — keep looking »