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	<title>PerkettPRsuasion - The PerkettPR Blog &#187; marketing tips</title>
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		<title>Persuasive Picks for the week of 07/19/09</title>
		<link>http://perkettprsuasion.com/2009/07/24/persuasive-picks-for-the-week-of-071909/</link>
		<comments>http://perkettprsuasion.com/2009/07/24/persuasive-picks-for-the-week-of-071909/#comments</comments>
		<pubDate>Fri, 24 Jul 2009 14:34:55 +0000</pubDate>
		<dc:creator>Jeff Glasson</dc:creator>
				<category><![CDATA[Persuasive Picks]]></category>
		<category><![CDATA[Amazon]]></category>
		<category><![CDATA[Customer Service]]></category>
		<category><![CDATA[Jeff Bezos]]></category>
		<category><![CDATA[Jim Lodico]]></category>
		<category><![CDATA[marketing tips]]></category>
		<category><![CDATA[Sally Falkow]]></category>
		<category><![CDATA[social marketing]]></category>
		<category><![CDATA[Tamar Weinberg]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Zappos]]></category>

		<guid isPermaLink="false">http://perkettprsuasion.com/?p=1221</guid>
		<description><![CDATA[Twitter Launches “Twitter 101″- Step One Of The Business Plan Still looking for self-help in understanding what Twitter is and how to use it? Now you can get that information straight from the source with Twitter&#8217;s new online guide for business. Nine Marketing Tips from a Six-Year Old’s Lemonade Stand Jim Lodico guest posts on [...]]]></description>
			<content:encoded><![CDATA[<p><img style="float:right;" src="http://perkettprsuasion.com/wp-content/uploads/2009/07/Twitter101.gif" alt="Twitter 101" width="125" height="122" /><strong><a title="Twitter Launches “Twitter 101″, Step One Of The Business Plan" href="http://www.techcrunch.com/2009/07/23/the-launch-of-twitter-101-step-one-of-the-business-plan-is-imminent/" target="_blank">Twitter Launches “Twitter 101″- Step One Of The Business Plan</a></strong><br />
Still looking for self-help in understanding what Twitter is and how to use it? Now you can get that information straight from the source with <a title="Twitter 101 for Business" href="http://business.twitter.com/twitter101/" target="_blank">Twitter&#8217;s new online guide for business</a>.</p>
<p><strong><a title="9 Marketing Tips from a Six-Year Old’s Lemonade Stand" href="http://www.webdesignerdepot.com/2009/07/9-marketing-tips-from-a-six-year-olds-lemonade-stand/" target="_blank">Nine Marketing Tips from a Six-Year Old’s Lemonade Stand</a></strong><br />
<a href="http://www.jalcommunications.com" target="_blank">Jim Lodico</a> guest posts on <a title="WebDesignerDepot.com" href="http://www.webdesignerdepot.com" target="_blank">WebDesignerDepot.com</a> with this great set of marketing tips inspired by his daughter&#8217;s lemonade stand.</p>
<p><strong><a title="Why Customer Service Should Be in Your Social Media Marketing Strategy" href="http://www.techipedia.com/2009/customer-service-social-media/" target="_blank">Why Customer Service Should Be in Your Social Media Marketing Strategy</a></strong><br />
<a title="Tamar Weinberg" href="http://www.techipedia.com/about/" target="_blank">Tamar Weinberg</a> shares this great post that reminds us how important customer service can be when engaging in social marketing strategies.</p>
<p><strong><a title="Deep social media engagement pays dividends" href="http://econsultancy.com/blog/4259-deep-social-media-engagement-pays-dividends" target="_blank">Deep social media engagement pays dividends</a></strong><br />
<a title="Sally Falkow on Twitter" href="http://twitter.com/SallyFalkow" target="_blank">Sally Falkow</a> provides an overview (with links to the source) on the <a title="eConsultancy.com Blog" href="http://econsultancy.com/blog/" target="_blank">eConsultancy.com blog</a> of a recent <a title="ENGAGEMENTdb Study" href="http://www.engagementdb.com/Report" target="_blank">ENGAGEMENTdb study</a> thats shows how companies with the deepest and widest social media efforts gained revenue over the last 12 months.</p>
<p><strong><a title="http://gawker.com/5320607/amazon-buys-zappos-gives-press-the-boot" href="http://gawker.com/5320607/amazon-buys-zappos-gives-press-the-boot" target="_blank">Amazon Buys Zappos, Gives Press the Boot</a></strong><br />
<a title="Amazon" href="http://www.amazon.com" target="_blank">Amazon</a> and <a title="Zappos" href="http://www.zappos.com" target="_blank">Zappos</a> show that sometimes you can deliver the news on your own terms without the help of the media. It was certainly an interesting move considering the size of the news &#8211; and it has been yielding opinions on both sides of the fence. Here&#8217;s the video that <a title="Jeff Bezos on Wikipedia" href="http://en.wikipedia.org/wiki/Jeff_Bezos" target="_blank">Jeff Bezos</a> released on YouTube:</p>
<p align="center"><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="425" height="344" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowScriptAccess" value="always" /><param name="src" value="http://www.youtube.com/v/-hxX_Q5CnaA&amp;color1=0xb1b1b1&amp;color2=0xcfcfcf&amp;hl=en&amp;feature=player_embedded&amp;fs=1" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="425" height="344" src="http://www.youtube.com/v/-hxX_Q5CnaA&amp;color1=0xb1b1b1&amp;color2=0xcfcfcf&amp;hl=en&amp;feature=player_embedded&amp;fs=1" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
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