It’s Not Personal – or Is It?

When Twitter first arrived on the scene a few years ago, it took a long while for businesses to jump on the bandwagon. A few brave souls were early adopters but even today, there’s still a lot of skepticism on whether or not social media is appropriate and valuable for business. I think we’ve made [...]


The Article I Want to Read on PR

Yesterday morning I woke up to the same New York Times article that the rest of the PR industry did – although I had known that it was coming. Whenever there’s an article on our industry, it seems to cause a huge hoopla – I guess we’re not used to being the ones in the [...]


What is a Web. 2.0 PR Agency?

What does it mean to be a “Web 2.0 PR Agency,” anyway? It’s really not that complicated.

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PerkettPRPerkettPR: Hack Your Way to a Promotion - Employees taking control by finding new ways to perform familiar tasks http://bit.ly/93rY7U (@AternityInc)
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PerkettPRPerkettPR: good news! RT @kim Reading: "Twitter plans to record all links clicked": http://bit.ly/cHHDtm via @cheth
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