Whiny WashPost Reporter Makes His Point: Respect the Genuine Article (Or, Is Gawker Destroying Journalism?)

Okay we’re not Gawker but I couldn’t resist using the headline that Ian Shapira, a reporter for The Washington Post, suggested to them for a story he wrote about how outlets like Gawker are killing journalism.
Aptly titled, “The Death of Journalism (Gawker Edition),” Shapira writes about how he was at first elated when Gawker, “the [...]

The Article I Want to Read on PR

Yesterday morning I woke up to the same New York Times article that the rest of the PR industry did – although I had known that it was coming. Whenever there’s an article on our industry, it seems to cause a huge hoopla – I guess we’re not used to being the ones in the [...]

Persuasive Picks for the week of 05/10/09

This week a few of the PerkettPR staffers step up with their own picks of the week.
With PR on the Rise, Here’s a Refresher Course in the Basics (picked by Lisa Dilg)
Jonah Bloom from AdAge shares this quick PR refresher course for marketers and business owners who still think PR is “dead.”
Have blogs overtaken mainstream [...]

Business 2.0 the First of Many “Road Kill”?

Everyone knows by now that Business 2.0 will be closing with its October issue as its last. We had an online publishing client earlier this year who’s CEO kept telling us all printed magazines and newspapers were “road kill.” Was he right?
<< Hmmm… interesting cover story…hopefully you didn’t take the advice to heart.
I can’t imagine [...]