Crunchies or Crashies?

Crunchies or Crashies, call them what you like..either way call it an entertaining evening in San Francisco on Friday.

The Crunchies 2007

Attending the Crunchies was a great way to end a very busy work week. Upon arriving at the Herbst Theatre it was clear the bubble was back in full effect (or on its way to bursting, according to the usual cynics and of course the Richter Scales). Though the exuberance was rational, there were some flash signs of the days of old, the folks from Tesla Motors had one of their super-spendy electric cars parked out in front of theatre (who said you had to sacrifice sophistication to go green?) and there were massive search lights attracting passers-by and pointing them in the right direction to tech party fun. The camera crews from the local broadcast stations and video bloggers like PopSnap’s Sarah Myers were circling Michael Arrington, and others, to get some good pre-awards ceremony sound bytes and, of course, the usual party crashers were there too.

As with other TechCrunch events, the place was filled with overly enthusiastic students and bloggers, budding entrepreneurs and established CEOs, as well as the marketing and PR folks like us doing their best to network while juggling flashing mobile devices, handshakes and a drink, pre-ceremony. All of us were in the same boat with our thoughts though, hoping to see our company or client take home one of the coveted Crunchie monkey statues, or, at the very least, be entertained on a Friday night — and that we were. Check out this hilarious (though somewhat vulgar) acceptance speech video from the fake Steve Jobs (Dan Lyons). Apparently no one from Apple was available to attend the ceremony and accept the award so the Crunchies had a great laugh at their expense, and so did the rest of us! Also check out the Cool Whip response from Twine in the first set of video interviews section — very funny guy. The Richter Scales also had us laughing with their catchy tech party song, Here Comes Another Bubble.

Arrington along with Om Malik (who courageously still made it on stage 15 days post heart surgery), Matt Marshall and Richard MacManus were all gracious hosts and entertaining presenters. The event flowed just as well as any other first-year awards ceremony, with a few hiccups, that Arrington was the first to point out and remedy, (like never, ever leaving the stage empty), and the unscripted “Blogger Bash” panel, moderated byDan Farber, that was a bit rushed. All in all, that the event was a great success for the four blogs that hosted, all the companies that were nominated, and for those that won the coveted, crazy monkey “Crunchie.” And for the rest of us, the night was a chance to celebrate what a cool and crazy year in tech it has been. It was great to see the tremendous amount of activity that has happened in tech this year culminate in one nicely put together event. Congratulations to all the winners, and look forward to seeing you all at the next big valley celebration sometime soon.

Thanks to Mike, Om, Matt, and Richard for hosting all of us tech geeks and reminding us what a great ride it’s been –so far (I mean the second time) ☺!

PerkettPR TechCrunch Interviews – Sarah Meyers of PopSnap

We continue with another interview from TechCrunch Boston. Today’s subject is Sarah Meyers. Sarah is a very ambitious, intelligent and admirable woman who had an early claim to fame for sneaking in to one of the earlier TechCrunch MeetUp events in Silicon Valley – and getting booted. The next year she was invited personally and has since gone on to grace the videos, blog posts and more of many infamous social media and technology pundits including Justin.TV, Dan Lyons (aka Fake Steve Jobs), Robert Scoble, David Berlind of ZDNet and more. She is often found with a video camera and microphone, interviewing and recording various emerging start ups, conferences, events and more – and has been called her own personal TV channel.

Sarah is building a great brand for herself with her insightful and consistent analysis of the tech market. She is a great example of how today’s social media can help you build a brand – and eventually a company – around nothing but your own hard work and tenacity. Keep up the great work, Sarah!

You can watch Sarah live at her lifecast or keep up via her YouTube Channel or new videocast company, PopSnap. Or, if you prefer print, read her blog.

For our interview with Sarah, click below. (Apologies for the dark qualities – our videographer failed to show up so we had to work impromptu with our digital cameras!)