Persuasive Picks for the week of 04/26/10

Social Media Strategy Before TacticsTopRank’s Lee Odden expands on the idea of strategy versus tactics first and shares responses on the topic from dozens of the top minds in social media and social marketing. The key to catching a reporter’s eye? Pitch like oneRagan.com’s Jessica Levco shares five useful tips to keep in mind when [...]

Persuasive Picks for the week of 04/12/10

Social Media Marketing Overload? Some Tips for StartupsThis post by Audrey Watters in ReadWriteWeb’s “ReadWriteStart Channel” provides 4 solid tips to help businesses avoid being overwhelmed when first engaging in social media. 4 Reasons Why PR Agencies Are Taking Over Social MediaJason Keath provides great food for thought in this post that provides four concrete [...]

Persuasive Picks for the week of 08/09/09

Cooking Social Media with an EasyBake Oven vs. a Viking Range Chip Griffin from MediaBullseye.com shares an entertaining comparison when getting ready to “cook up” some social media. CEOs Say: How To Be An Executive Blogger Good stories and advice for CEOs looking to blog or just to become better bloggers. 10 Ways to Archive [...]

Persuasive Picks for the week of 05/10/09

This week a few of the PerkettPR staffers step up with their own picks of the week. With PR on the Rise, Here’s a Refresher Course in the Basics (picked by Lisa Dilg) Jonah Bloom from AdAge shares this quick PR refresher course for marketers and business owners who still think PR is “dead.” Have [...]

Persuasive Picks for the week of 04/12/09

How to Sell Your Soul on Twitter and Who’s Buying The water in the Twitter stream will only get dirtier as it continues to take precedence in the mainstream media spotlight. Spam-based money making marketing schemes are a part of that filth, and Marshall Kirkpatrick chronicles one such abuse that has ties to the likes [...]

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