Persuasive Picks for week of 5/21/12

When consumers go online, they expect to receive the same personalized attention they get face-to-face, with engaging experiences throughout their decision-making process. To create those engaging online experiences, MarketingProfs guest blogger Jim Dicso gives readers Five Reasons to Create Online Videos for Your Customers. Did you know that social media users who receive excellent service [...]

Persuasive Picks for week of 1/9/12

For many marketers, resolutions include a stronger social media presence. Cynthia Clark at 1to1Media reports Marketers Want to Strengthen Their Social Media Strategy in 2012. Lisa Barone of Small Business Trends writes that not every company is suited to engage in social media and even those that are, may not necessarily be ready to do so. [...]