Persuasive Picks for the week of 11/14/11

Why Social Media Works is a great article byJoe Britton, CEO of Sugar Ventures LLC and provides some insight at Business Insider on to how advertisers can reach consumers through mobile and social media marketing. MarketingProfs Ford Kanzler and H.Buford Barr explain the skills and attributes needed to be a successful PR pro; and how to adapt [...]

PerkettPR’s Interview Series “Persuasive Women” – Digital Mom, Audrey McClelland

We are thrilled to continue our series of “Persuasive Women” interviews with top female influencers. We recently caught up with Audrey McClelland of MomGenerations.com to ask her some questions about digital motherhood and her new book “The Digital Mom Handbook.” Audrey is a busy mom of four young boys and a founder of the very [...]

Blackberry Blackout—A PR Crisis

I have a Blackberry. And while most of my colleagues, friends, and family have abandoned their “CrackBerries” for the Apple’s iPhone or Motorola’s Droid, I have remained loyal. Maybe because I am in a contract with Verizon until October 2012 or maybe because I am simply attached– addicted to the tiny keys, BBM, and square [...]

Diane von Furstenburg’s Red Hot Approach to Social Media

When not working, you can usually either find me working out, cooking or browsing the latest fashion trends. One of my all time favorite designers is Diane von Furstenberg – her dresses are so classic and timeless and really flatter all body shapes. I have dresses that I bought several years ago that I still [...]

Persuasive Picks for the week of 09/12/11

4 Social Media Lessons SMBs Can Learn From IBMThis SmallBizTrends.com post from Lisa Barone shares four great takeaways for SMBs that came out of a recent interview she conducted with Ed Abrams, IBM’s Vice President of Marketing for Midmarket Business. Social Media and Content Marketing: A One-Night Stand?Lee Odden from the TopRank Online Marketing blog guest posts [...]

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