The Art of Listening in Client Service

At the risk of stereotyping myself, and my peers, it seems to me that most PR personalities are talkers, spinners and strategists, but rarely are they quiet listeners or observers. This observation is based on my own experience in PR over the last decade or so. I also speak from that rare position of listener. [...]

Persuasive Picks for the week of 09/20/10

The New Twitter and What It Means for Your Custom BackgroundHugh Briss covers how the recent Twitter interface change will affect all the custom backgrounds implemented on Twitter user’s accounts. Looks like it’s time to fire up Photoshop! Facebook is spreading like the plagueWhile brands and business continue to find ways to leverage Facebook in [...]

PR Pitching PR - an Influencer Twilight Zone

In July I gave a presentation at T3PR titled, “Driving your online footprint: PR experts as influencers.” My focus was on how a new breed of PR experts have fast become influencers in their own right through the power of social media and personal brand building: why it matters, how it’s indicative of our changing [...]

Persuasive Picks for the week of 09/13/10

6 Ways to Lose Customers, Credibility And Friends On Social MediaOutspoken Media’s Lisa Barone reviews some unsavory online behaviors in social platforms that should be avoided when marketing yourself and your business. B2Bs Tap Social to Boost SearchThis eMarketer post highlights a recent study showing that B2B marketers are finding positive results from their online [...]

Can Second Life get a Second Life?

I read Mitch Wagner’s Computerworld blog post last week, “Fast, Easy, Fun” with Second Life founder Philip Rosedale – and it made me wonder – what would it take for me to try Second Life again. My first experience with using Second Life was not positive to say the least and I don’t think just [...]

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