“Influencers Who Inspire” Our Latest Interview With Jason Miller Of Marketo

Jason Miller serves as senior manager, social media strategy at Marketo. He leads the company’s social media efforts, focusing on optimizing social for lead generation and driving revenue. He is a regular contributor to leading marketing blogs, such as Social Media Examiner, Social Media Today and Marketing Profs. Pick one: Beer, Wine, Soda, Juice, Coffee, Tea [...]

“Influencers Who Inspire” Our Latest Interview with Rebecca Lieb of the Altimeter Group

Rebecca’s experiences as an editor, marketer and analyst with the Altimeter Group, make her a perfect expert resource for our Influencers Who Inspire series. She is also the author of The Truth About Search Engine Optimization and most recently, Content Marketing. What is your favorite outdoor activity in the summer and where do you recommend going [...]

Got content? 5 tips for great newsletter content

Newsletter creation can be remarkably challenging for even the most prolific writer. After all, your newsletter has some lofty goals: get through spam filters, attract readers’ eyes, get opened, get read, get click-thrus, convert to a lead, and if all the stars align – result in a sale. Phew! Coming up with good content is [...]

Lights, camera, action, oh my?

Just as personal computers and the Internet have sparked the writer and publisher in everyone; camera enabled devices and social media are now making videographers and producers of us all. Video has not only become a part of everyone’s social life, it’s become a necessary skill in the public relations and marketing world. Shooting and [...]

“Influencers Who Inspire” Interview with Marcus Sheridan

Our latest “Influencers Who Inspire” interview is with Marcus Sheridan, President of The Sales Lion - one of the premier inbound and content marketing companies in the world, training businesses large and small how to leverage content to build their digital brand and increase sales drastically. He is also Partner of River Pools and Spas, [...]

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