Top 13 Guidelines for Commenting on Blog Posts
Commenting on blogs that are part of your vertical market can be a powerful way to share knowledge with community and build your reputation as an expert in your field. B.L Ochman shares 13 tips and best practices for commenting on blogs.
Customer Data via Twitter Adam T. Sutton from the Sherpa blog recently interviewed Craig Greenfield, VP, Search and Performance Media, Performics, where they discussed how his team uses Twitter. The result was six takeaways that show how Twitter contributes to the Performics team’s success.
I’ll start the picks off with some humor via Scott Monty’s revisit to a post he did a year ago, asking “How many social media experts does it take to change a lightbulb?” I think you’ll enjoy the creative answers he received.
Ways to Be Human at a Distance Chris Brogan reminds readers of the importance of showing the human side of your business when engaging your online communities. Lots of great tips here along with many additional bits in the comments.
4 Lies about social media Penelope Trunk sheds some light on four common lies that many people wrongly believe about social media. We’re fond of correcting beliefs about all of them, but especially #4: “Social media is no place for business.” (Still don’t believe it? Let’s talk – we can help you understand why it is and what ROI you can receive.)
Today we’re using our blog space to ask you something that has absolutely nothing to do with us, our clients or PR. Thanks in advance for reading.
National Breast Cancer Awareness month is nearing an end. We’re trying to help raise awareness for the thousands of women who have faced this challenge – and are fighting much bigger challenges than anything a day at work can throw our way. In particular, we’d like to call out two of our friends and their efforts to raise money to directly help women facing this relentless disease: Jeanne Fitzmaurice of Design Her Gals and the Gal to Gal Foundation and Alicia Staley of The Staley Foundation.
Both of these amazing women are trying to reach a certain goal this month (today, in Alicia’s case) to help others. Both have been touched by cancer and are inspirational women who remind us to keep going, never give up and to support each other. Will you please help our efforts to do so by taking just 15 minutes and $15 (skip two of those Starbuck’s lattes this week, perhaps?) today to help them reach their goals?
Alicia Staley, the Staley Foundation
Alicia’s birthday is today and her wish is to raise $1,000 in 24 hours for the Staley Foundation – money raised during her birthday wish challenge will be used to purchase books, journals, and JILLIES to include in new patient packs:
$10 donation = a journal for patients in a support group!
$20 donation = books for patients preparing for surgery!
$45 donation = a brand new JILLIES garment for patients having radiation or chemo!
The Staley Foundation acts on its belief that cancer survivors need a strong fundamental base of education, advocacy, and assistance to persevere in their cancer battle and beyond to live their best lives. Alicia should know – she’s a three-time cancer survivor (read her amazing story here). She founded the Staley Foundation in 2007, a non-profit charitable organization dedicated to enriching the lives of people touched by cancer, including survivors, their families, and caregivers. The Staley Foundation fulfills its mission through cancer awareness education, survivorship education, community outreach initiatives, advocacy development, and patient assistance programs. You can help Alicia by donating, here.
Jeanne Fitzmaurice, Gal to Gal Foundation
Jeanne is in her third year of the Gal to Gal Virtual Walk – a fun, easy-to-join virtual walk through a different city each day, to help raise funds to grant wishes for stage IV breast cancer patients. Many organizations are dedicated to helping cancer patients during the early stages of diagnosis, but few are focused on stage IV – Gal to Gal is focused on helping women in this stage to maintain their dignity while receiving treatment through the progression of the disease. Walkers can choose who to “walk” with others – from celebrities like Larry King, Molly Sims and Kristin Chenoweth, to everyday neighbors and friends. You can create teams and invite others to join as well.
This year’s walk honors Dorit Shapiro, past President of the Gal to Gal Foundation, who lost her brave battle to Stage IV last October at age 38. You can listen to Dorit’s own story – in her own words – in the video below. Dorit spoke about last year’s Gal to Gal walk, just one week before her passing. We hope it will inspire you to spend just $5.00 to help Jeanne and her team reach this year’s goal of $250,000 (a figure that was Dorit’s personal hope for this year). You can create an avatar and search for the PerkettPR team to “walk” with us, or you can choose to simply just donate.
Thanks for reading, for donating and for your support through posting these efforts on Twitter, Facebook, your own blog and more. Not for us, but for the patients.
At the very least, while our economy continues to cause stress and anxiety – as reported today by the Boston Globe – Gary’s enthusiasm for chasing your passion is a message we can all benefit from hearing. He’s energetic enough to make us believe we, too, can cash in on our passion – yet wise enough to provide advice such as “it takes hard work and won’t fall in your lap” as well as “if you’re passionate about three things, choose one and go after it.”
PR pros drank hard in the 1960s
Get a taste of the the “Mad Men” era and the “three or four” martini lunch with this Big Think video interview featuring The New Yorker’s Calvin Trillin. Trillin explains how the PR and journalism crowd engaged in a liquid lunch just as much as the ad-men did.
Twitter Sputters Over Spammers and Spitters
If utilized properly, Twitter can be a powerful networking and communications tool, but at the same time it has become a new channel for spammers to run with their mind-numbing messages. This post from Renay San Miguel explains the state of spam (or “spit”) on Twitter and how SPAM legislation might need to be tweaked as result of this new annoyance.