Persuasive Picks for the week of 07/26/10

5 Reasons Why Ford Continues to Kick ButtFord created a good amount of social buzz this week with the unveiling of their all new 2011 Explorer. This Clickz.com post from Liana Evans provides insight that brands can learn from on why Ford continues to succeed in the social space. Forrester Recommends Caution with LBSMike Schneider [...]


Business Lessons Learned From Reality TV

I am not ashamed to talk openly about it – I absolutely love Reality TV and, sadly, I share this passion with the majority of my co-workers. Something about the mindless entertainment of Reality TV characters helps me tune out the noise of the day and unwind. The Hills, Jersey Shore, and The Bachelorette are [...]


Persuasive Picks for the week of 07/19/10

Avoid the #1 Mistake People Make in Media Valeria Maltoni expands on the importance of “comments” and provides 7 types of memorable comments to keep you on the top of your game. Is Facebook Headed For Trouble? Informationweek contributing writer Michele Pepe-Warren shares the results of the 2010 American Customer Satisfaction Index (ACSI) E-Business report [...]


BDI’s Social Convergence & The Enterprise – Advice, Insights & Lessons Learned from Jet Blue, Unilever, Century 21 and more. What’s Your Best Social Advice?

On Wednesday we attended and moderated two round tables at the Business Development Institute (BDI)’s Social Convergence & The Enterprise event in New York City. I was happy to attend an event with the not-so-usual suspects – fresh networking and opportunities to expand our community are always exciting. The speakers at the 1/2 day conference [...]


It’s All About the Details

Details have been on my mind lately – you know, the nuances in life that make life, well – interesting. I thought this topic would be a personal blog post, because the details that have stood out to me recently have been pretty personal. One of our three dogs passed away recently – a sad [...]

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