Happy Earth Day! How PerkettPR Contributes to Improving Our Environment

PerkettPR is proud of our long-standing contribution to improving the environment. As a virtual company, we reduce our agency’s carbon footprint – less gas, less real estate, lower electric bills, less emissions, etc. In addition, we work diligently to create a positive work environment, including the opportunity for all employees to telecommute, offering successful careers [...]

Influencers Who Inspire Series: Ramon Ray of SmallBizTechnology.com

We begin our PerkettPR “Influencers Who Inspire” series with a chat with Ramon Ray, Editor & Technology Evangelist, Smallbiztechnology.com. Ramon is a journalist, technology evangelist & editor of Smallbiztechnology.com, author of “Technology Solutions for Growing Businesses” & “Technology Resources for Growing Businesses” and a national, in-demand speaker. What made you choose journalism as a profession? I didn’t choose it, it [...]

PR Definition

We work in PR – and soon we’ll be able to tell you exactly what that means A while back I jokingly joined a Facebook group called, “I Work in PR and My family and Friends Have No Idea What I Do,” partly out of curiosity, but mostly because it’s true. Chances are the description [...]

Does Motivation Matter?

As an entrepreneur and business owner, one has to keep a certain level of motivation in order to keep the business moving forward. Even during the worst of times – say a recession – and the best of times, an underlying, sincere motivation must exist for long lasting success. You must also learn how to [...]