Persuasive Picks for the week of 04/12/10

Social Media Marketing Overload? Some Tips for StartupsThis post by Audrey Watters in ReadWriteWeb’s “ReadWriteStart Channel” provides 4 solid tips to help businesses avoid being overwhelmed when first engaging in social media. 4 Reasons Why PR Agencies Are Taking Over Social MediaJason Keath provides great food for thought in this post that provides four concrete [...]

Persuasive Picks for the week of 03/01/10

Measuring Social Media with Web Analytics, Part 1You’ve implemented a perfectly planned social media strategy and now that you’re humming along you’ve got an equally well planned way to measure your success right? That’s what I thought. There are many ways to measure, and Nathan Linnell walks readers through using web analytics as one option [...]