Persuasive Picks for the week of 03/01/10

Measuring Social Media with Web Analytics, Part 1You’ve implemented a perfectly planned social media strategy and now that you’re humming along you’ve got an equally well planned way to measure your success right? That’s what I thought. There are many ways to measure, and Nathan Linnell walks readers through using web analytics as one option [...]

Persuasive Picks for the week of 01/18/10

Small Business Leaders Prefer ‘Passive’ Social Media, For NowThis MediaPost.com article by Ben Hanna shares the results of a recent Business.com study that revealed small business owners are still slow to engage in more “active” social media resources. Why All Media Soon Must Be SocialKirk Cheyfitz, CEO and Chief Editorial Officer of Story Worldwide, suggests [...]

Persuasive Picks for the week of 09/28/09

Google Wave Hits Shore. Flash Flood Warning In Effect. This week marked the first round of invites to Google Wave. Just 100,000 invites have been handed out so far – making the topic a top-trend in no time flat. This post from Louis Gray gives a good run-down of his first impressions. He Said, She [...]