Pssst, We’re Recruiting, Spread the Word

I’m happy to say that we’re on the hunt for some new, innovative employees. I wanted to spread the word as much as possible, so in addition to updating our careers page on the web site, I interrupt our regularly-scheduled blogging to share the following details. Thanks in advance for passing it along.
Are you a [...]

Persuasive Picks for the week of 02/01/09

How MC Hammer went from caricature to human being – the social media story
Jim Tobin from IgniteSocial.com shares a few simple lessons for corporate marketers citing how MC Hammer has leveraged social media to help build his business and reputation with social media marketing.
ROI (Results on Insights) of Online Communities
Beth Kanter consistently offers up excellent [...]

Not Everyone is as Amazing as Jason Calacanis

I’ve been reading and re-reading this post by Jason Calacanis from last Thursday, advising companies to fire their PR firms, in order to get PR for their startup. (Note, on Twitter, Calacanis claims, “For record, I didn’t say “fire your PR firm” – Alley Insider added it (although I do think most PR fees are [...]

What is a Web. 2.0 PR Agency?

What does it mean to be a “Web 2.0 PR Agency,” anyway? It’s really not that complicated.

Who Owns Your Brand?

Right now we are participating in a Twebinar (think Webinar + Twitter) hosted by Chris Brogan and Radian 6 on the topic of “Who Owns the Brand?”
Do companies own their brand or do the customers own the brand? There are a lot of differing opinions on the subject. I believe companies own the brand – [...]

keep looking »