Persuasive Picks for the week of 08/02/10

Google Wave is Dead This ReadWriteWeb post by Marshall Kirkpatrick covers the short lived life of Google Wave after this weeks announcement that Google will be halting future development on the product.
3 Ways to Handle the Unpredictable Behavior of the B2B Buyer Michele Linn from MarketingProfs shares this very entertaining comparison between her [...]

Persuasive Picks for the week of 05/17/10

PR Responsibilities | Selling Social Media Ashley Wirthlin and Frank Strong offer up Part one of a multi-part series on PR responsibilities. This first post dives into the challenges PR firms face when adding social media to their roster of client services.
10 Ways to Improve Your Work-Life Balance Inc.com shares 10 tips for web-workers [...]

Persuasive Picks for the week of 04/05/10

How Can SMB Owners Learn Social Media?Lisa Barone provides some concrete ways SMBs can begin learning the ins and outs of social media on their own without the help of one of the gazillion “social media experts” out there. (Of course, it’s all about having the time to do it!)
Making the real-time Web relevantThe future [...]

Persuasive Picks for the week of 02/08/10

Why Google Buzz is brilliant and deadly to social media 1.0As fanfare over the iPad announcement dies off, Google amped up the online world with a new feature announcement. In this post, Christopher S. Penn shares his views of the positive and negative implications of the all new Google Buzz feature in GMail.
The Value [...]

He Said, She Said – Confusion on Social Media vs Social Marketing

I’ve learned a lot about social media over the last several years but one thing that really sticks out for me now is the confusion between social media and social marketing. Part of this problem stems from the multitude of people using social media that equate it to the ability to use social media effectively [...]

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