PerkettPR’s “Influencers Who Inspire” Series Continues with Jason Falls

This week’s “Influencer Who Inspires” is Jason Falls of Social Media Explorer. We admire Jason for his honest approach to social media and we are avid readers of his very popular site, Social Media Explorer. Jason, who resides in Louisville, KY, is an author, keynote speaker and CEO of Social Media Explorer. He continues to [...]

Persuasive Picks for week of 11/5/12

MarketingProfs‘ Molly Glover Gallatin illustrates how to tie the kind of rich, actionable customer intelligence you can glean from social media into five overarching marketing decisions in Five Marketing Decisions Social Media Should Be Shaping. The term “content marketing” includes two intimidating words that can be difficult to hear lately, due to the increased amount [...]

Persuasive Picks for week of 9/3/12

The balance of power in B2B public relations has shifted. No longer does the media hold all the cards, although they are still important influencers. Fast Company writer Wendy Marx provides some Best Practices In B2B PR to consider as the B2B public relations ecosystem continus to evolve. B2B marketers have one of the most [...]

Persuasive Picks for week of 7/2/12

As the business of social media continues to grow, social media tools – and the marketers who use them – are expanding their reach into nearly every social media network they can find. Brian Proffitt at ReadWriteWeb provides some insight as to Why You Can’t Escape Social Media Marketing Any More. Over the last few [...]

Persuasive Picks for week of 6/4/12

Go ahead and throw out everything you used to know about SEO, such as link building, keyword-rich content, internal links, and tracking results on SERPs. It’s time to start over. MarketingProfs‘ Aaron Dunn writes that in a little over a year, Google has rendered 10 years of SEO dogma mostly useless in The New Google [...]

keep looking »